Full Name
Chris Heerlein
Company
REAP Financial
Speaker Bio
Chris Heerlein:

Chris Heerlein, a Texas native, is an Investment Adviser Representative, CEO at REAP Financial and founder of REAP Private Client Group (RPCG), a family practice that helps private business owners, top-level executives and affluent individuals create, transition, preserve and grow their wealth over generations. RPCG serves corporate and private clients, offering objective financial and investment advice, advanced tax planning, business succession planning, access to webinars and exceptional service that creates generational relationships built on trust. Affluent families and individuals look to Chris and his team of Advisers to empower them by providing organization, accountability, objectivity, proactivity, education and partnership. Chris is a well-respected author with his most recent release, "How to Retire Rich and Look Poor in Retirement: The Millionaire's Tax Playbook" (2026), “Divorce With Dignity” (2019) and “Money Won’t Buy Happiness But Time To Find It” (2017).

In addition to his work with clients, Chris hosts Wealth Radio each Saturday at 11 a.m. on NewsRadio KLBJ and has been a featured speaker on other podcasts. He is also the host of Retire Ready TV on KXAN each Monday and Wednesday at 6 p.m. and REAP Financial’s YouTube channel.

Chris lives in Austin, Texas, with his wife, Hannah, and three children: Evangeline, Paloma and Christopher. Chris is an active supporter of numerous charitable endeavors and an accomplished musician.